Wednesday, October 27, 2004

Is it a real shortage or marketing ploy

The word is out on the Internet and newspapers that there's going to be a shortage of tomatoes in the future. That means spaghetti sauce, tomato paste, catsup and anything else with the ruby-colored veggie in it will be a valuable commodity. Wendy's said they'll leave tomatoes off the burgers unless asked for by customers. Other restaurants will have signs posted as to the availability. Geez, is this a scare, or just a reason to raise the prce of the veggie. It's a ploy sometimes used to ratonalize price increases and it may be a ploy to do it this time. Weather, bugs, viruses and other problems are blamed for the increases or reason for price-gouging.


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